Promotional campaigns are increasingly taking advantage of new technologies, and we have the systems and people to support this. Whether it’s an online campaign, or one based on SMS or email, we can provide the appropriate fulfilment back up.
We have a department dedicated to the provision of online services and Account Managers who specialise in all areas of this quickly-developing technology. This ensures that our clients’ promotional campaigns are as effectively targeted and managed as possible.
Online campaigns
We have a specially-developed online data capture and fulfilment system which fully automates the mechanics of online promotions. Known as ‘Optimum’, the system is designed to support clients’ requirements for sampling, e-commerce, prize draws and consumer research. It can also be used for opt-in permissions, ‘refer a friend’ schemes and the capture of foreign addresses.
Key client benefits include:
• the delivery of accurate data;
• minimal delay between application and fulfilment;
• live 24 hour tracking;
• significant cost reduction.
Click here for a demonstration of the Optimum system.
SMS campaigns
To enable our clients to take maximum advantage of the ever-increasing popularity of texting as a means of communication, we can handle all aspects of an SMS campaign. In addition to the sending and receiving of text messages, we can provide a full design service to ensure that the SMS campaign ties in with other promotional activity. We can also provide detailed reporting to meet each client’s requirements. This would typically include:
• response rate;
• read receipts;
• un-deliverables;
• bounce backs.
Email campaigns
More cost-effective than traditional postal direct mail, email campaigns are becoming more popular. At Diss we can design HTML and plain text emails, and despatch them at a rate of 5000 plain text and 3000 HTML emails per hour. We can also provide reports tailored to client requirements, usually including replies received, read receipts and un-deliverables.
eCommerce
We can support our clients’ e-commerce activities in 2 ways:
• the client manages the website and we simply offer order processing and fulfilment services;
or
• we can provide a full service package, from website development and hosting through to order processing, stock management and customer services.
We are happy to develop a bespoke solution for each client, dependent on their needs.